LINDT LINDOR

Lindt tasked Berge Farrell with updating and repositioning of various special occasion items of packaging for the local market. Keeping to strict guidelines and guardianship of the Lindt brand.

 

Each pack follows strict guidelines and textural qualities of the brands heritage. Tasked with downscaling the 250g layout to a new smaller 125g pack, keeping within the guidelines of the product.

CYAN

MAGENTA

YELLOW

BLACK

186 C

492 C

872 C

LINDT FOIL

EMBOSS

LINDT EMBOSS

MACHINE VARNISH

The soft gradient and textural layout gives the pack a feeling of irresistible decadence keeping within the Lindt style-guide.

CYAN

MAGENTA

YELLOW

BLACK

4975 C

8582 C

872 C

LINDT FOIL

EMBOSS

LINDT EMBOSS

MACHINE VARNISH

Complex layering of the artwork files and multiple layers of Photoshop artwork meant high levels of attention to detail and consistency.

CYAN

MAGENTA

YELLOW

BLACK

729 C

BLACK C

872 C

LINDT FOIL

EMBOSS

LINDT EMBOSS

MACHINE VARNISH

High-end varnishes, embossing, foiling and spot colour  give the packaging the premium finishes that come with the Lindt master chocolatiers stamp of approval.

CYAN

MAGENTA

YELLOW

BLACK

729 C

BLACK C

872 C

LINDT FOIL

EMBOSS

LINDT EMBOSS

MACHINE VARNISH

Visual Photoshop renders were created for various point of sale and direct media applications. All renders by Alistair Gaylard.

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Be

ALISTAIR GAYLARD

steers@alistairgaylard.com